MBA News

Applying an MBA To Make a Difference

cfabi002 — Fri, 17 Oct 2025 20:28:23 +0000

Applying an MBA To Make a Difference cfabi002 Fri, 10/17/2025 - 13:28 More News Darin Estep October 17, 2025

Wendy Romero ’19 BA ’22 MBA

Wendy Romero ’19 BA ’22 MBA arrived at UCR with plans to become a doctor. She also had a passion for a cause she had championed since middle school: preventing bullying and suicide.

The passion won out. Romero soon changed her higher education plans to focus on ways to grow and sustain the organization she had founded in high school, the Love 4 Life Association.

“I realized at some point that this nonprofit work is what I want to do for the rest of my life,” Romero said. “There's nothing more rewarding than ending a day and feeling happy with what you did that day. And when you start to see the difference you can make through your education and your hard work, nothing is more valuable than that.”

As a sophomore at UCR, she incorporated Love 4 Life as a nonprofit and changed her major from biochemistry to political science/public service. All the while, she kept working on Love 4 Life.

“I remember thinking, ‘Well, if I want to do this for the rest of my life, I have to figure out a way to make Love 4 Life sustainable in a way that it can grow,’” Romero recalled. “And I thought, ‘UCR has one of the best MBA programs out there, so I would like to continue here.’”

Love 4 Life student ambassadors at Innovative Horizons Charter School in Perris host a campaign encouraging their peers to say kind things to themselves.

Resolving to make a difference

The lessons Romero learned at the A. Gary Anderson Graduate School of Management had a profound influence on her role as CEO of the nonprofit, which was inspired by a deeply personal experience.

While attending middle school in Perris, less than 20 miles away from Riverside, Romero noticed a classmate had stopped showing up for class. Her teacher would only say the student could use some prayers. Romero reached out to the student but didn’t get a response. Only when the classmate returned to school weeks later did Romero learn she had tried to take her own life.

“I was shocked that one of my classmates was going through so much, and I didn't even notice,” she said. “I felt like, ‘How is it possible? We're a classroom of just 30 students, we see each other all day every day, and no one noticed that she was going through something?’”

Romero resolved to do something about it. The next year, as a high school freshman, she began Love 4 Life as a club with just five members. It doubled the next year. By her junior year, they needed two classrooms to have enough space for club meetings. Other schools started
asking about getting involved.

That resolve to make a difference followed her to UCR, where she gained new tools to help Love 4 Life reach even more people. Today the organization, headquartered in Perris, provides evidence-based anti-bullying, suicide prevention and mental health programs for schools,
students, parents and families across the region. Romero credits her MBA experience with a restructuring that has allowed the group to reach more lives.

Student ambassadors at Rancho Verde High School who are part of Love 4 Life’s student program to create a positive school climate. Love 4 Life was founded by Wendy Romero ’19 BA ’22 MBA.

‘They cared about my dreams’

“The education I got truly aligned with the work I was doing,” Romero said. “UCR helped shape me into the leader that I am today, which aligns very closely with the spaces that I like to create in Love 4 Life — spaces of safety, positivity, growth, being there for one another, making a
difference.”

Romero said she never felt a disconnect at UCR between a business education and its application to the nonprofit world.

“I was never told, ‘Oh, it’s all about business and making a profit,’” she said. “It was always, ‘Make a difference in other people's lives.’ And that's why I felt like I belonged there.”

Romero gave an example: In one class project about internships and creating proposals for specific companies, she asked the professor if she could apply her project to Love 4 Life.

“He was so supportive about it, and every time I would make a presentation, he would give me advice,” she said. “I think that's when I learned this was a place where they cared about my dreams and goals. At UCR, you're able to tailor your dreams and that education and information into your own.”

Wendy Romero ’19 BA ’22 MBA, founder and CEO of Love 4 Life, participated on the Entrepreneur Panel at the AGSM Women’s Conference.

Family ties and enduring connections

Romero also is quick to credit the inspiration and support she has received from family.

“My grandmother always told me to not give up, and I always saw her give back to her community by giving food, helping with medical bills, and more. She inspires me every day,” Romero said. “My parents supported me from the beginning by sponsoring all the materials and snacks for the students, transportation and more. They always believed in me.”

Her appreciation extends to other types of family — the city of Perris and the community of UC Riverside — that have contributed to the success of Love 4 Life.

Last spring, the AGSM Graduate Student Association partnered with Love 4 Life on a day of giving. The students designed and hosted a mental health workshop at a high school.

“It was so impactful,” Romero said. “One of the high school students told me, ‘I really appreciated and connected with the UCR students because I felt like they cared.’ Some of the students were really nervous about life after high school, so they felt understood.”

As CEO, Romero devotes a lot of her time to administrative work, directing the organization’s strategy. But she still makes a point to stay involved with services to remain mission-centered.

“It reminds me of how valuable our work is,” she said. “Whether it's a student who was quiet for so long and at the end of the week we finally made them smile, or when you see a kid sitting at lunch alone and you inspire other students to go and make friends with them.

“That always fills my heart. I love it,” she said. “When you start to see the difference you can make through your education and your hard work, nothing is more rewarding and valuable.”

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“Supersafe Beauty” at Juice Cosmetics

cfabi002 — Fri, 17 Oct 2025 20:23:33 +0000

“Supersafe Beauty” at Juice Cosmetics cfabi002 Fri, 10/17/2025 - 13:23 More News October 20, 2025

Simran Kamra ’24 MBA

Juice Cosmetics is a family affair, and Simran Kamra ’24 MBA grew up in the business.

“I was always surrounded by colors, creativity, and conversations about beauty,” says Kamra. “Makeup was a natural part of my environment, and from a young age, I was fascinated by how it could empower and transform.

“This early exposure shaped my interest and passion for the industry.”

Today, Kamra is director of innovations at Juice Cosmetics, a “clean” beauty brand focused on safe ingredients with superior performance, based in her hometown, Mumbai, India.

“Juice cosmetics is deeply rooted in family legacy and vision. My grandfather dreamed of creating beauty that was bold, safe, and affordable,” says Kamra. “That dream was carried forward by my father who founded Juice Cosmetics in 2014 with the goal of bringing clean, accessible, and expressive beauty to the Indian consumer.”

The name, “Juice,” reflects that brand’s personality, she adds: “Vibrant, energetic, and inclusive—just like the kind of beauty we want to encourage.”

An MBA to Juice Her Career

Kamra had a plan when she enrolled in the MBA program at UCR’s A. Gary Anderson Graduate School of Management (AGSM). “My long-term vision was always to return to India and contribute meaningfully to the family business,” she says.

“However, I wanted to step outside my comfort zone first and learn from global business environments, build an international perspective, and understand how innovation drives brand growth.”

As she reflects on some of the most valuable experiences at AGSM, the range of views she encountered among fellow students and faculty was significant. “The exposure to working and collaborating with people from diverse cultural backgrounds broadened my perspective, improved my communication s skills, and helped me develop a more inclusive and global approach to leadership,” she says.

“The experience also sharpened my marketing acumen and strengthened my ability to innovate within the beauty and wellness space.”

Now steadfastly anchored in that space as she had planned, Kamra leads new product development initiatives in her position as director of innovations. “My role covers the entire product lifecycle—from trend research and identifying market gaps, to formulation, packaging, sampling, color curation, branding, and launch planning.”

She also develops go-to-market and market entry strategies to make sure each product aligns with consumer needs and business objectives, she adds. Kamra works closely with cross-functional teams to make sure every product delivers on performance and the company’s “clean beauty values.”

‘Supersafe Beauty’

The company’s slogan is “Supersafe Beauty,” and underscores Juice’s commitment to their clean beauty values. “Very few brands in India manufacture their own makeup, but we do,” says Kamra. “We combine modern biochemistry with the ancient wisdom of Ayurveda, ensuring every product is clean, effective, and trustworthy.”

Juice has also launched a transparency program called “Label Padho, Hoshiyaar Bano,” which means “Read the Label, Be Smart.”

“We maintain full transparency and traceability, knowing every ingredient used,” she says of their in-house R&D, which includes claims testing (confirming what is promised on the label is true). “Our approach is deeply personal, and the team and I test products ourselves before launch to ensure they meet our safety, performance, and sensorial benchmarks.”

Developing Strong Ties with Customers

Currently, Juice is available online and in more than 30,000 stores across India and on Amazon.com in the United States. The company is also expanding internationally.

“A fun and surprising part of the process is that some of our best ideas have come from spontaneous customer feedback or late-night team brainstorms,” says Kamra. “What I enjoy most is seeing an idea come to life and being embraced by customers.”

The most challenging part of the fast-changing, trend-conscious cosmetic industry? “Timing and launching the product at the right moment,” she says.

“Juice is a personal dream, and I’m excited to keep pushing boundaries and making beauty better, cleaner, and more empowering.”

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UCR Business Grad Programs Rank High Nationally

ilseu — Tue, 08 Apr 2025 17:05:05 +0000

UCR Business Grad Programs Rank High Nationally ilseu Tue, 04/08/2025 - 10:05 More News UCR News April 08, 2025

UC Riverside’s business, education, and engineering programs placed high in U.S. News & World Report’s 2025 rankings of graduate programs in the U.S.

The School of Business climbed 17 positions for its part-time Master of Business Administration, or MBA, program to rank No. 56 in the nation. The Marlan and Rosemary Bourns College of Engineering, or BCOE, ranked No. 89 overall, saw increases in five programs. The School of Education ranked No. 90 overall among 258 schools with doctoral-level programs.

U.S. News and World Report published its rankings of master’s and doctoral programs on April 8, which is based on data including reputational surveys sent to academics and industry professionals and students’ postgraduate outcomes.

The School of Business’s part-time MBA program saw the biggest increase but its full-time MBA program also climbed two positions to tie for No. 88 among Best Business Schools. The previous year, the school, which opened a new academic building last year, climbed 20 positions in the rankings.

The ranking also found that 60% of graduates were employed within three months of graduation and that the average annual salary plus bonuses was $87,276.

“Our improved ranking reflects our continued investments in a strong MBA program,” said Yunzeng Wang, dean of the School of Business. “We just opened a state-of-the-art facility and our MBA graduates go on to get great jobs with good salaries. We expect our ranking will continue to improve as word gets out about the quality of our programs.”

At BCOE, computer engineering, computer science, electrical engineering, environmental engineering, and materials science and engineering all rose in the rankings and were among the top 70 of all graduate engineering programs ranked nationwide.

“The graduate programs in our college are key to advancing our students' professional and scholarly goals,” said Christopher S. Lynch, the college’s dean. “These rankings demonstrate our effectiveness in preparing master's and doctoral students for distinguished careers in academia, research, and leadership roles.”

BCOE’s environmental engineering program saw the most significant gains, ranking No. 54, up three positions from last year. The computer engineering and computer science programs moved up to No. 53 and No. 54, respectively. Similarly, the electrical engineering program increased its ranking by two slots to No. 63. The materials science and engineering program ranked at No. 70, an increase of one position.

U.S. News & World Report, the standard-bearer among college rankings, publishes its much-anticipated undergraduate rankings every fall. In the most recent rankings, released in fall 2024, UCR was ranked No. 1 nationally in social mobility, which considers the degree to which a university elevates its graduates to a higher standard of living.

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Making Connections To Drive Good Decisions

cfabi002 — Mon, 17 Mar 2025 21:46:03 +0000

Making Connections To Drive Good Decisions cfabi002 Mon, 03/17/2025 - 14:46 More Blog Posts March 17, 2025

Sheetal Janala had a decade of business experience, a series of rewarding opportunities where she managed client relationships, oversaw advertising and developed brands. Her professional path took her from her native India to Ireland.

It was there, where she worked in marketing for the cinema industry, that she approached a turning point: Was it time to return to school to earn an MBA?

In the end, that decision was made easier by the business discipline that inspires her most.

“I love everything about marketing — connecting with an audience, storytelling, understanding the psychology of the consumer,” Janala said. “And I aspire to be a global marketing leader. So, that’s why I thought pursuing my MBA at this moment would be a right decision.”

Then came the next decision: Where would she study?

After analyzing all her options, Janala chose the A. Gary Anderson Graduate School of Management. She enrolled last fall and hit the ground running.

‘It gives you that edge’

AGSM rose to the top of Janala’s choices for the diversity of its enrollment and faculty, its proximity to the tech industry in California, and the STEM-designated discipline of its MBA program.

“UCR provides a big advantage because their whole two-year program is built through a proper STEM degree structure,” she said. “That is an important consideration for students. It gives you that edge, because you think not just about the theoretical aspects, but also about data, analytical backgrounds. You are equipped to reach strategic solutions to any challenge.”

Another important part of the MBA experience has been the wide range of opportunities to connect with peers and alumni, Janala said.

As a first-year student, she already is a member of the Product Club and AGSM Women in Business, and has helped recruit industry leaders and alumni to speak on campus.

“I always believe in learning from my peers, and UCR provides a lot of platforms for that,” she said. “The faculty is also amazing, giving you one-to-one sessions to guide you. The alumni and outside advisers make a huge difference because they provide a perspective beyond the classroom.”

Making connections

That enthusiasm for connection makes marketing a natural fit for Janala.

“The best part about marketing is storytelling with successful impact on your audience,” she said. “When you are successful, you are connecting so meaningfully that people listen to you. And they take what you say into consideration with their everyday life.”

Janala uses the same approach in pursuing her MBA. And she recommends all students take advantage of these opportunities to hear different points of view.

This can be useful in building a career, exploring other disciplines, or making the right choice in major decisions — as when Janala considered whether it was time to pursue her MBA.

“I faced that decision when I had some experience, but there are younger students who in the future may want to pivot or make that decision to upskill themselves,” she said. “That's why I feel it’s important to be involved and understand other perspectives. There will be a time where everyone will face that hard decision that is important in your life.”

To help fellow students gain access to those multiple perspectives, Janala uses her extensive involvement in student groups to promote networking. She recruits alumni and professionals to speak on campus, is active on LinkedIn, creates flyers to publicize campus activities, and helps organize case competitions.

“I want to create an impact and give back and create a legacy,” she said.

“That's one of the things I love about UCR, because it gives us an opportunity through these clubs to build your network as well as your practical knowledge. UCR gave this opportunity to us.”

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"The Key is Being Adaptable and Endlessly Curious"

ilseu — Tue, 14 Jan 2025 01:17:01 +0000

"The Key is Being Adaptable and Endlessly Curious" ilseu Mon, 01/13/2025 - 17:17 More News January 10, 2025

Aaron Saltzman, ’21 MBA, was a self-described “theater nerd” in high school who envisioned a career in the entertainment industry. So how did he end up as a top marketing executive in 3D animated visual aids?

The answer can be found in a professional journey that includes an undergraduate degree in international relations, working on political campaigns, helping build a tech startup, overseeing marketing for a winery resort, and the launch of a wine brand.

In 2021, with two quarters remaining in his Professional MBA program at the A. Gary Anderson Graduate School of Management, Saltzman was hired to lead the marketing team at DK Global as their marketing director. As he immersed himself in the company’s growth opportunities, more and more of what he had learned at AGSM became relevant — from consumer behavior principles to statistical and quantitative analyses. Two years later, that knowledge combined with hard work paid off with a promotion to chief marketing officer.

In fact, if Saltzman’s career path were assessed like a wine it might be described as full-bodied and balanced.

There were some important lessons along the way, as Saltzman shared recently during an alumni panel discussion for School of Business students.

Before becoming chief marketing officer at DK Global, a Redlands-based leader in 3D animated visual aids for trial attorneys, Saltzman saw campaigns that weren’t won, career choices that weren’t the right fit, jobs that didn’t work out.

“There were victories, too,” he said. “But I like that Nelson Mandela quote: ‘I never lose. I either win or I learn.’ The key is being adaptable and endlessly curious.”

‘UCR set a high bar’

That willingness to learn help convince Saltzman to go back to school, even after years of marketing experience, to earn his graduate degree.

“I believed that I was a good marketer, but it occurred to me at a certain point: ‘There's a lot of stuff that I don't know. Maybe I need to go back to school,’” he said. “That was a big reason for approaching UCR.”

He explored programs at several universities, but “UCR set a high bar,” he said.

While speaking with Sabine M. Freij, assistant dean of graduate programs, he learned about EPIC and the Small Business Development Center on campus. That appealed to his startup background. Then he asked about studies into behavioral economics, Freij invited him to observe a behavioral economics class led by Associate Professor Boris Maciejovsky.

“It blew my mind,” he said. “He was talking about decision points — this experimental model about when people stop gambling or when people stop participating in activities. And it stuck with me. It was the first MBA-level lesson that I learned, and it drives my email marketing strategy today.”

Lasting lessons

Saltzman cites multiple other examples of how his education at UCR equipped him for his profession.

He gained new perspective on the needs of the accounting department. He grew his understanding of databases and information systems so he can submit useful requests to the IT team. During a course on brand management led by Associate Professor of Marketing Mingyu (Max) Joo, he learned how to apply a regression analysis to marketing — a tool he uses today to guide strategies at DK Global.

“Having an MBA has been really valuable because it has given me more tools to apply to these increasingly complex marketing scenarios where I need to understand what our target customers need,” he said.

“And it’s not just that at the tactical or strategic level for marketing campaigns, but also how to develop teams, how to mentor and nurture them, how to get them to perform at a higher level.”

‘Build your village’

Another lesson Saltzman has learned along the way is the importance of forging meaningful connections. Not only is that an essential skill in marketing, but it’s also important in building any career. And it’s a big reason he is enthusiastic about maintaining ties to UCR.

“One of the points I made during the panel discussion was that, as you're moving up in your career, you need to build your village,” he said.

“As you work your way up in the ranks, when you get into leadership positions, there aren’t enough hours in the day to accomplish the things that you want to,” Saltzman said. “You need to build a village of people you trust, who you like, who you enjoy working with, who enjoy working with you.”

Each person’s village is composed of people from their communities of involvement, he said. For him, that includes the A. Gary Anderson Graduate School of Management (AGSM).

“AGSM has been this wonderful community of incredibly smart, driven, capable people — this incredible knowledge base and resource base that I don't want to give up,” he said. “I want to be part of for as long as I can.”

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Meet the UCR School of Business MBA Class of 2026

ilseu — Wed, 04 Dec 2024 23:55:05 +0000

Meet the UCR School of Business MBA Class of 2026 ilseu Wed, 12/04/2024 - 15:55 More News Meghan Marrin | Poets & Quants December 05, 2024

This article was recently published on Poets & Quants, a premium online resource for prospective graduate business students worldwide. Also read the second part of the article: "A Q&A with UCR AGSM Leadership."

Ambitious, driven, and collaborative. These are just a few words to describe a UC-Riverside Anderson Graduate School of Management MBA student. They’re everything you’d expect to find at a business school that ranked No. 78 in the United States this year.

If you’re looking for students who are strong team players, you’ll find them here.

They come to the school with all sorts of interests, from marketing, tech, and finance to AI and beyond. It’s clear that Riverside AGSM MBAs possess the drive and capability to make a significant impact in the world.

WHY NOW AND WHY RIVERSIDE?

Why are they pursuing their MBA, and why did they choose Riverside? For some, it’s about personal growth and new opportunities. Others are looking to gain deeper insight into different fields, or build out their professional network.

Class of 2026 MBA students in front of the brand new UCR School of Business Building

MBA Alec Kazmier is a Riverside local driven by his constant desire to push his personal limits and continue learning. He plans to pursue innovative ventures within international markets.

“I am pursuing my MBA to accelerate my personal and professional growth, and this was the right time for me to do so because I feel ready to tackle new challenges and leverage advanced skills to make a significant impact in my field,” he shares.

Historically, about half of the school’s MBAs are international students. One of them, Pin-Yu Huang, came to Riverside from Taiwan.

“This is the perfect time for me to pursue my MBA because I’ve discovered my true passions, “ she says. As a sales and marketing specialist in the petrochemical industry, she has returned to business school to sharpen her skills in one specific area: data.

“I’m eager to learn how to extract and analyze information and build data-driven strategies to gain deeper insights and advance my career,” she says.

Wanting to dive deeper into finance and investment while maintaining her passion for golf, MBA Gabrielle Kiger came to Riverside to gain a competitive edge in the job market. “This seemed like the right time for me because I still have one more year of eligibility to play golf: I can continue to both grow my academic knowledge and play the sport that I love.”

WHAT STANDS OUT AT RIVERSIDE?

There are many factors that make Riverside an attractive option for students. For Kiger, it was the abundance of career fairs and valuable networking opportunities with highly selective corporations. “This is important to me because I am able to speak with them personally and learn more about their jobs and how their companies function,” she says.

Another important draw for her was the chance to meet with Riverside alumni and their networks.

Students in front of the new Finance & Analytics Lab in the new building

Having experienced many cultures as an avid traveler and first generation student, MBA Dyami Ruiz-Martinez found Riverside’s dedication to working with local companies particularly appealing. “As a resident of the region, I was particularly drawn to UCR’s MBA because of the school’s active role in shaping the region’s economic and social development,” he says.

Innovation and global business perspectives: That’s what stood out to Kathiroli Vasu about the AGSM. “Understanding how to manage innovation effectively is crucial for my career goals, especially in a rapidly evolving sector like automotive,” she says.

FAVORITE CLUBS AND ACTIVITIES

A native of India, Vasu has led many successful projects at Norton Motorcycles and is looking to drive change in the industry. “I have joined the school’s Product Club and am excited about the workshops and collaboration activities.”

Also a member of the Product Club is dance enthusiast Richa Rishu. “I love being part of a collaborative environment engaging in discussions about product development, strategy, and innovation, along with an ambassador leadership role,” says Rishu.

Rishu recently worked for HDFC Bank as an operations manager. Though her classes started this fall, she got a good glimpse at life at Riverside months back through their Summer with UCR and Business Ready programs.

“I thoroughly enjoyed each orientation session as they were informative, innovative, and fun,” she says.

Looking to boost his competitiveness and step into a management role, MBA Bart Archuleta is ready to leverage his local knowledge and connections as he takes his career to the next level. He has worked at Riverside’s VA school as a Certifying Official Assistant.

“As an undergraduate, I was very involved with the campus Student Veterans Organization, and I plan to continue in this capacity, assisting and networking with other veterans to better our community.”

He is still with the organization, and recently led a fossil dig for veterans.

UCR Business Class of 2026 MBA students in front of the UCR Barn

KEY TAKEAWAYS THUS FAR

Among the many things that AGSM MBAs experience, what memories resonate the most with them? Thus far, Archuleta was surprised to learn that the amount of learning that he retains comes down to how much he chooses to apply himself. On a non-academic level, he is learning how important and enjoyable networking can be.

“I was able to secure two separate internships that would’ve been much harder to obtain had it not been for the connections I’ve made.”

Film enthusiast and MBA Blake Sanchez has learned how crucial it is to both solve technical problems and communicate effectively. “The way you approach conversations, including your tone and consideration for others’ perspectives, can be the key to avoiding conflict and completing tasks efficiently,” he shares.

On a more personal level, Sanchez didn’t expect to get to know others so quickly. “I’ve been pleasantly surprised by how quickly a sense of community forms in the program despite most of us not knowing each other beforehand,” he adds.

Currently employed for Pfizer as a health and science professional in women’s health, MBA Aliyah Nelson is passionate about making a positive impact in healthcare locally and internationally. “Many of the assignments and projects involve solving actual business problems and how to effectively use resources in the real business world,” she shares.

She didn’t expect AI to be such a prominent part of the curriculum, and says it has been fascinating to see how these tools can be leveraged for decision-making, data analysis, and optimizing business processes. “This knowledge has opened my eyes to new possibilities for innovation,” says Nelson.

LESSONS TO PASS ON TO FUTURE MBAs

For those looking to join the Riverside MBA family, Nelson advises prospective students to “clearly articulate your experiences, strengths, accomplishments, and motivations in your application.”

She also suggests applicants “take the time to network and reach out to current students, alumni, and faculty” to gain insight and to help them get a better sense of the community and decide if the school is the right fit for them.

Growing up in India, business analyst and MBA Surbhi Kwatra was always challenging herself to do something new every day, Her advice to prospective MBAs? “Just be yourself and let your unique background and experience tell a story about who you are.”

Like Nelson, she also suggests prospective students speak to the current students and alumni to learn more and get insights about the program.

Next Page: A Q&A with members of AGSM’s leadership team and profiles of 10 members of the Class of 2026.

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Q&A: How To Get the Most Out of Grad School

cfabi002 — Wed, 04 Sep 2024 17:08:07 +0000

Q&A: How To Get the Most Out of Grad School cfabi002 Wed, 09/04/2024 - 10:08 More Blog Posts Laurie McLaughlin September 04, 2024

For Sonal Agrawal ’24 MBA, moving the United States from her home in India was a big leap, but she was determined to supercharge her career with a master’s degree at UCR. The COVID- 19 pandemic was a time of reflection and big decision-making for her, and the choice to take that leap paid off beginning the first day at UCR.

“From the moment I stepped into my first information systems class, I had found my calling,” says Agrawal of the course taught by Rich Yueh, assistant professor of teaching in information systems, at the School of Business. “Coming from a technical background, the course resonated deeply with me, strengthening my inclination toward product management. It cleared many of my doubts and solidified my career path.”

In the years before she set foot on UCR’s campus, Agrawal earned a bachelor’s in engineering in computer science at the University of Rajiv Gandhi Proudyogiki Vishwavidyalaya in India, and embarked on a career—starting as a system engineer and then as a SAP (systems, applications, and products in data processing) associate manager—with various companies, including EY, PwC, Atos, and Tata Consultancy Services.

At UCR’s A. Gary Anderson Graduate School of Management (AGSM), Agrawal intentionally immersed herself in myriad opportunities that would fine-tune her understanding of the culture, augment her knowledge of the industry, sharpen her technical skills, and polish her leadership capabilities as she now heads toward her immediate goal as a product manager. “I’m excited about the prospect of working closely with diverse clients to develop solutions addressing complex challenges,” she says. “My long-term vision extends beyond technical proficiency: I aspire to be a leader known for strategic acumen and empathy. I believe in leading teams toward shared goals while ensuring their well-being and professional growth.”

Her studies and deliberate involvement will get her there: “AGSM is focused on innovation, and UCR is a place where diversity is celebrated, and everyone’s voice is heard,” she says. “The hands-on learning opportunities and the network I built—thanks to UCR’s strong ties with industry leaders—provided solid steps toward achieving my career goals.

“I learned from the best, was challenged, and found support every step of the way. Each of our journeys is unique, and comparison is futile. We own our stories, our achievements, our failures. We set our pace, and with the belief in ourselves, nothing is impossible.

Sonal Agrawal ’24 at 2024 Global Case Competition

Agrawal shares her strategies for maximizing her AGSM career:

You have said, “Outside the classroom I thrived in extracurricular activities.” Which do you feel most strengthened your academic experience?

With the Programming Club, I was treasurer and vice president, and I learned to lead and mentor, assisting peers in improving their tech skills. These roles helped me understand the nuances of team dynamics and the importance of effective leadership, and I connected with essential networks, like Blackstone Launchpad. I was also director of the first-ever Programming Club AI competition in 2024; the event challenged students to analyze real-time business data, use LLM models for analysis, and make data-driven business decisions. It was a fantastic opportunity for participants to refine their leadership and public speaking skills, advance their tech knowledge, and master the art of data-driven decision-making.

As a member of the AGSM Career Advisory Council, I mentored first-year grad students on their academic and professional paths. Understanding the unique challenges faced by international students, I offered guidance rooted in empathy and my firsthand experience. With the AGSM Student Success team’s leadership and mentorship committee, the goal is to boost confidence and provide strategic advice for academics, on-campus employment, internships, and sometimes, personal matters, and I hosted one intern panel event in the fall quarter.

With the AGSM Women in Business club, I started as marketing executive and then communications director; we created a supportive environment for aspiring female leaders through events like case competitions, speaker series, and collaborations with other UC campuses.

I also volunteered with Americas’ SAP Users’ Group (ASUG), where I presented my experiences from working with Big 4 companies like PwC and EY in the SAP domain. I also discussed how SAP is leveraging AI to upgrade systems and solve business problems. Through ASUG, I built a network and connected with multiple mentors who have provided guidance, support, and empowerment.

During your internships, what were your responsibilities? You first interned with the National Science Foundation and then two internships with Willmeng Construction, including as a tech product manager intern for data platforms.

With Willmeng, I initially completed a rotational internship focused on business strategy for real estate using data analytics tools, like Power BI visualization platform, for informed business decisions, and I designed marketing materials for public sector U.S. clients. The tech product manager internship was an exceptional opportunity to integrate my previous SAP technology work experience in India with the business acumen I developed through my MBA studies. In this role, I was deeply involved in the entire life cycle of product strategy, from initial concept to market launch. My responsibilities included overseeing design and implementation phases for product development and product demonstrations, and throughout the internship, I leveraged my technical expertise with strategic business goals.

During my time at NSF, I worked as a marketing intern for a startup, responsible for crafting and executing strategies to build brand awareness, drive growth, and optimize digital marketing. I also conducted market research and client interviews to inform our decisions and refine our approach.

You competed in multiple contests with UCR winning teams, including the International Collegiate Business Strategy Competition (ICBSC) and Global Case Competition hosted by USC and the UC Davis Food and Agriculture Business Challenge. What did you gain from participating?

In the ICBSC business simulation game, I learned how a business operates by making informed decisions on product pricing and advertising strategy. I also realized that commitment to staff and customers is essential for achieving higher value in the business world.

In the USC Global Case Competition, I tackled financial and environments, social, and governance criteria, explored high-net-worth client strategies, and applied MBA skills. Competing with students from around the world, I enhanced my cross-functional collaboration, boosted my confidence, and gained leadership experience.

Participating in the UC Davis case competition opened my eyes to the intricacies of the food and agriculture industry. I learned to adapt to new sectors, manage stress, and apply strategic thinking. The challenge of developing a practical, cost-effective business solution was exhilarating and instrumental in bridging the gap between academic theories and real-world applications. I also learned the importance of meticulous planning and understanding customer needs to develop effective business and financial models.

Besides your experience in information systems with Professor Yueh, what other courses stood out for you?

The capstone course with Management Lecturer Alexandru Roman was particularly engaging because it involved working with real data from actual companies. Each week, we crafted presentations, gaining insights directly from company employees, which broadened our understanding of business strategies from an entrepreneurial perspective. His constructive feedback enhanced the real-world experience. Professor Sean Jasso was another significant mentor. Serving as a teaching assistant for him, participating in competitions, and learning about business ethics profoundly influenced my professional outlook and ethical considerations in business.

The school’s focus on innovation really spoke to me, especially because the professors are teachers, mentors, and experienced professionals bringing real-world insights into the classroom. I found support every step of the way.

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Alumna is Anti-Abuse Analyst at Snap Inc.

cfabi002 — Fri, 12 Jul 2024 16:10:27 +0000

Alumna is Anti-Abuse Analyst at Snap Inc. cfabi002 Fri, 07/12/2024 - 09:10 More Blog Posts Kiana Sardari and Laurie McLaughlin July 12, 2024

Jinnatul Raihan '24 MBA

Based in the Seattle office of Snap Inc., MBA graduate Jinnatul Raihan Mumu ’24 is an anti-abuse analyst. “I am responsible for analyzing large data sets to identify bad actors, such as hackers, spammers, and others, and improve security defenses of the platform,” she says of her role at the company that boasts Snapchat as one of its products.

“My MBA degree, particularly the focus on information systems, has helped me sharpen my coding and problem-solving skills, which is coming in really handy with my job.”

After multiple rounds of interviews, including coding and behavioral discussions, “landing at Snap was a long journey, but I was hopeful from the beginning because the position really aligned with my skills and interests,” she adds.

With the position secured before her graduation from UCR’s A. Gary Anderson Graduate School of Business (AGSM), Mumu’s academic experience was packed with intensive activism and eye-opening opportunities en route to her current position. In preparation for her career, she expanded her capabilities as a growth products analytics intern at Peacock, a subsidiary of NBCUniversal, and data analyst for the UCR Middle Eastern Student Center, combining her interests as an international business student.

“UCR is an amazing institution that is open to inclusivity and diversity, which was really important to me as an international student,” says Mumu, whose home country is Bangladesh. AGSM was the perfect fit for her, she adds.

Mumu’s graduate emphasis was in information systems, and she is devoted to empowering women in tech: “Coming from a country that is still so underdeveloped, even in the corporate world, there are not many opportunities for women to become CEOs,” she says, and she mentors high school girls in one-on-one in Bangladesh to help them navigate their career paths into tech. “I want to make changes. … I can motivate and inspire those working in professional settings to stand up for themselves and be prepared for their careers.”

This desire to champion women in the technology industry led Mumu to the Grace Hopper Scholarship. She received the scholarship in summer 2023, which provided funding to participate in the conference. The Grace Hopper Conference is the world’s largest gathering of women and nonbinary people in technology and computing, and it provides opportunities to network and learn from others in the industry.

“Grace Hopper is a perfect platform for something I truly believe in,” she says, referring to the conference’s mission to promote women and diversity in tech, and she’s still involved with the organization. “I love connecting with new people, understanding their experiences, and exploring their stories.”

Jinnatul Raihan and her Women in Data Science Poster Presentation

Women in Data Science
In March 2024, Mumu was also selected and received funding to present a poster at the Women in Data Science (WiDS) Worldwide conference at Stanford University.

“This prestigious opportunity holds special significance for me because only 23 candidates were chosen to showcase their posters, and three received funding to attend the conference,” says Mumu.

“My poster delved into the concerning incident that unfolded in January 2024, where sexually explicit AI-generated deepfake images of Taylor Swift surfaced on X. This event underscores the escalating threat posed by AI-generated deepfakes, which infiltrate our digital realms perpetuating harm and spreading disinformation,” says Mumu about her WiDS presentation, entitled “Detecting AI-generated Deepfake: Advancements and Limitations.”

“Researchers are diligently working on advancing deepfake detection techniques, and through a comprehensive review methodology, I’ve identified recent promising strides in combating the peril,” she adds, and she is also still an active member of WiDS. “However, it’s crucial to assess the efficacy of these techniques based on technical accuracy and acknowledge their inherent limitations.”

At the WiDS conference, Mumu says one of her favorite moments was meeting Radhika Shah, shown above with Mumu: “She is a trailblazer in advocating for sustainability and women’s empowerment. We had a wonderful time talking about how we can consider future collaborations on improvement in the lives of Rohingya women in Bangladesh through BRAC [international development organization in Bangladesh] and the Stanford Refugee Research Project.”

Journey to a Career
“Back in 2020 during the pandemic, I was exploring programs and where I wanted to complete my undergraduate degree,” says Mumu. I came in contact with Tamra [Johnson, the associate director of graduate admissions for AGSM] and she helped me with the application process.”

Mumu also attended UCR ABLE, where she “met so many amazing professors and learned from them,” she says. UCR ABLE—or Accelerated Business Leaders Education—is a two-week comprehensive global leadership program designed to accelerate leadership, teamwork, innovation, and strategic planning skills, preparing students for the world of business.

Recently awarded the Outstanding Teaching Assistant Award from UCR and inducted into Beta Gamma Sigma, Mumu also took part in the graduate student ambassadors mentorship program, providing guidance to her peers, a responsibility she is deeply passionate about. “I understand the hurdle of being an international student,” she says. “So, I find it important to give back to my community and help other international students gain an education and experience.”

The activities as a student ambassador continue to serve Mumu as well: “It helped me present myself and communicate professionally, which has helped me build strong ties in my new role at Snap.”

All these roles have informed a principle that guides Mumu: “I always try to learn something from a person and collect skills I can add myself.”

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UCR Displays Expertise at Global Case Competition

clin246 — Fri, 26 Apr 2024 20:49:09 +0000

UCR Displays Expertise at Global Case Competition clin246 Fri, 04/26/2024 - 13:49 More Blog Posts Laurie McLaughlin April 26, 2024

Five UCR teams from the A. Gary Anderson Graduate School of Management (AGSM) recently participated in 2024 Global Case Competition sponsored by USC Marshall School of Business and UBS.

Ten schools worldwide were invited to participate, and a UCR team, Trinity, was selected to advance to the final round. Team members were MBA students Sonal Agrawal ’24, Trang Bui ’24, Karen Ngo ’24, and Jiabei Hu ’22, and Agrawal explains the business issue they tackled: “UBS seeks to develop a strategic initiative to engage young adults, ages 21 to 35, who are connected to their current high- and ultra-high-net-worth clients by leveraging its leadership in sustainable investing.”

The goal, adds Agrawal, “is to build lasting relationships between these rising generations and their family’s financial advisor teams, focusing on wealth growth and sustainable investment education.”

This involves targeted marketing, educational programs, networking opportunities emphasizing financial literacy, sustainability, and generational wealth strategies, she says.

“We brainstormed and refined innovative strategies focusing on engaging young adults with UBS’s financial advisors through personalized investments, financial literacy programs, and networking initiatives,” says Agrawal of Trinity’s preparation for the final competition. “Our approach was data driven and involved consultations with UBS employees to ensure a practical proposal.”

Team members’ preparation included an orientation session, in-depth industry research on the wealth-management industry, sustainable investing, collaboration with professors, and funding secured from AGSM staff for logistics.

“In the competition, we dove into sustainable finance, addressing gaps in wealth management and digital adaptation. We applied a $200,000 budget from UBS for practical solutions,” says Agrawal of the foursome’s strategy. “We gained insights into portfolio management, personal
investing, financial advisor roles, and the Gen Z mindset.

“This experience enriched our understanding of finance, blending theory with real-world application, and equipped us with valuable skills for our future careers.”

Agrawal, who plans a career in the tech industry with a senior product manager position, encourages fellow graduate students to participate in similar case competitions for “invaluable exposure to real-world business challenges, direct mentorship from industry leaders, and the chance to network with peers from top global universities. It’s a must for ambitious MBA students.”

She also gives a shoutout to her Trinity team members: “Teamwork is really important in such competitions.” Their participation was enhanced, she says, by “the diversity, collaboration, and respect within our team, highlighting the value of our collective effort and learning journey.”

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Header image (from left to right): Trang Bui ’24, Sonal Agrawal ’24, Karen Ngo ’24, and Jiabei Hu ’22

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MBA News

Poets & Quants: UCR Business Leadership Interview

ilseu — Mon, 04 Dec 2023 19:52:55 +0000

Poets & Quants: UCR Business Leadership Interview ilseu Mon, 12/04/2023 - 11:52 More News Meghan Marrin | Poets & Quants December 04, 2023

This article was recently published on Poets & Quants, a premium online resource for prospective graduate business students worldwide. Also read the first part of the article: "Meet the UC Riverside School of Business MBA Class of 2025."

Meet the UC Riverside School of Business MBA Class of 2025

An Interview with the UCR Business Leadership Team

Q&A with UC Riverside Anderson Graduate School of Management Dean Yunzeng Wang, Ph.D.

P&Q: What are the most exciting developments at your program in the past year and how will they enrich the MBA experience for current and future MBAs?

Dean Yunzeng Wang: “Anticipation is growing on campus for our new state-of-the-art, LEED building opening in fall 2024. The new building together with the iconic Anderson Hall will house classrooms and the administration of the UCR School of Business in a blend of tradition and innovation. Upon entering the new building, students will be captivated by high ceilings, open spaces, and wide windows, encouraging expansive thinking.

The new classrooms offer innovative tech integration. Wireless connectivity and ceiling microphones ensure optimal sound quality for in-person and hybrid classes. Equally exciting is the use of auto-tracking cameras also built into the ceiling. These cameras create individual Zoom boxes for each person in the room, seamlessly bridging the online and in-person experiences. The computer lab also features Fintech equipment and a real-time ticker for up-to-date stock market reports.

At the UCR School of Business, these design and technology elements have been intentionally created in alignment with our values and embody who we are as a school.”

P&Q: What is the most innovative thing you have introduced into the MBA program in recent years? How has it been a game changer for your program?

UC Riverside Anderson Dean Yunzeng Wang

Dean Wang: “Our most exciting initiative is the launch of the new Technology, Innovation, and Design Lab. Drawing inspiration from other renowned universities, this lab serves as a creative playground where students can harness the power of AI, machine learning, and other technologies to craft real-world solutions under the guidance of our esteemed faculty.

The lab will focus on three core areas: artificial intelligence and machine learning, persuasive technology, and technology for social betterment. Professors Sanjoy Moulik and Rich Yueh are the driving forces behind this initiative, recognizing the need to identify business opportunities, brainstorm, experiment, and develop technology-based solutions that can genuinely benefit communities and enterprises.

While the lab will live within the School of Business, it will welcome students from all disciplines and involve dedicated alumni. In short, the lab expands the horizons for UCR students, empowering them to become problem solvers, developers, entrepreneurs, and pioneers in the digital realm, with the potential to create life-changing, market-disrupting products.”

P&Q: UC Riverside is an hour away from the heart of Los Angeles. How does the MBA program tap into the LA ecosystem to provide school projects, employer partnerships, and job opportunities for students? What types of jobs are your students landing and which companies?

Dean Wang: “Riverside County, in particular, has recently outpaced both LA and Orange counties in terms of job growth, adding 100,300 new jobs from 2019 to 2023 (Orange County Register, 2023). This thriving region offers a wide array of management and supply chain roles for our students looking to build roots in the Inland Empire, one of the most cost-effective areas in Southern California.

Nevertheless, our strategic location near four other major metropolitan cities and counties, including LA, Orange, and San Diego counties, opens up even more diverse job opportunities across different industries: entertainment, technology, health care/sciences, banking, food and beverage, and more. Some recent employers of our graduates include Amazon, Boeing, Disney, EY, Esri, Kaiser Permanente, PIMCO, and Red Bull.

These companies offer positions like financial analyst, product manager, head of operations, and client success manager, among others. For example, Diana Cullen ’19 MBA serves as a senior manager of retail operations at Fabletics, Brandy Taylor ’20 MBA holds the position of senior development manager at Wetzel’s Pretzels, and Aniedi Effong ’21 MBA works as a senior program manager for pathway operations at Amazon.

More recently, many of our students have secured exceptional internships that turned into full-time jobs at graduation, like Ashley Sanchez ’22 MBA who works as a financial analyst at the Walt Disney Co. and Franchesca Jefferson ’23 MBA who is now the integrated marketing campaign manager at Esri.”

The new School of Business building will sit adjacent to UC Riverside Anderson’s current building, the iconic Anderson Hall

Q&A with Sabine Freij, Ph.D., UC Riverside Director of Graduate Advising & Student Services

P&Q: If you were giving a campus tour, what is the first place you’d take an MBA applicant? Why is that so important to the MBA experience?

Sabine Freij: “After taking you to the iconic Anderson Hall and the construction site for the new school of business building, we would swing by the HUB (Highlander Union Building) at the center of UC Riverside campus to give you a taste of our various student clubs and resource centers on campus as well as a sampling of the food options available on campus before we take you to the Student Recreation Center (SRC).

The SRC is a state-of-the art facility equipped with the latest workout equipment in addition to a stunning pool and spa, a rock-climbing wall, a multi-activity court gym, tennis, racquetball and squash courts, an indoor track, rooms for fitness classes and personal training, and other health focused event spaces. As much as we continue to invest in academic buildings and success, we equally invest in the importance of maintaining a healthy and balanced lifestyle for our students.”

P&Q: What kind of resources, opportunities or support systems does your campus and school offer to both the faculty and students that may be experiencing fallout of the COVID-19 pandemic, whether it be physical or mental health repercussions?

Freij: “The university prioritizes both mental and physical health in addition to supporting other basic needs, particularly for those navigating the challenges exacerbated by the pandemic. First, we continuously share the new policy updates related to COVID that align with the CDC regulations. At the campus, we provide complimentary resources such as testing sites, covid testing kits, masks, and hand sanitizer.

In fall 2023, the campus opened a new Student Health and Counseling Center. The new building provides holistic wrap-around services in one location: the Division of Student Affairs, Student Health Services, Counseling and Psychological Services, Student Affairs Case Management, and The Well. Through these offices, free mental health services, case management, and student disability services are offered to our students.

Our Counseling and Psychological Services (CAPS) center additionally offers both in-person and virtual assistance so that UCR students can easily connect with providers. Additionally, our Basic Needs office offers a free on-campus pantry referred to as the R’Pantry and a free business professional clothing closet called R’Closet.”

UC Riverside MBA students have access to UCR’s gorgeous Student Recreation Center

Q&A with Rami Zwick, Ph.D., UC Riverside Associate Dean for Graduate Programs & Professor of Marketing

P&Q: What have MBAs told you is the most memorable, signature experience they’ve had in your program? Why did it resonate so much with them?

Zwick: “UC Riverside School of Business annual traditions and events have become our students’ favorite memories from their graduate experience. These include the annual beach bonfire, Mt. Rubidoux hike, and nights at the Getaway Cafe in addition to the cultural appreciation events such as Thanksgiving celebration, Lunar New Year, and the spring Color Festival.

These events and more bring together our diverse student body to not only celebrate important holidays together, but to also learn about other cultures. They also bring students and faculty together, helping to create a strong sense of community, belonging, and acceptance.”

P&Q: How does the MBA program integrate DEI in its MBA programming? How does the program leverage the larger university’s commitment to diversity in building its MBA program and what dividends does this commitment provide to its students?

Zwick: “We believe DEI integration is the work of every member of our community. We take a holistic approach to create a culture of inclusion and belonging for our diverse student body. Our efforts include recruiting a diverse cohort, hiring a diverse faculty team, enabling student affinity groups and resources, and integrating the topic into course content.

One of the most recent developments was the addition of a new course to our MBA curriculum: Diversity and Reducing Bias. The course covers topics including diversity in organizations, cross-cultural management, research-based strategies for reducing bias in organizations, and workplace inclusion.

Not only do our students have the opportunity to learn about the concepts in the classroom, they have a chance to practice these skills in an experiential environment through their MBA Capstone course, where students work with local/regional clients to develop business strategies, often for small and medium-sized businesses in historically marginalized communities.”

P&Q: The UC-Riverside MBA program is known for strong teaching and scholarship. Who is a standout in your faculty – the kind of person who graduates talk about a decade after they leave? How does he or she personify your school culture and the best of your MBA program?

Zwick: “We are proud to have a diverse and accomplished faculty team dedicated to making a lasting impact on our students.

Dr. Ashish Sood is both an associate professor of marketing and the academic director for the MBA and Professional MBA programs at UCR School of Business. He teaches marketing management and pricing strategy, and his students praise him for his passion for teaching, his industry experience, and the hands-on activities he uses to make marketing concepts come to life. He received a UCR Innovative Learning Technology Initiative Award in 2019 and two School of Business student-voted Golden Apple Awards for Excellence in Teaching in 2022-2023.

Another recipient of a Golden Apple Award, Dr. Elodie Goodman, professor of operations and supply chain management (OSCM), is one of those professors that challenges you to rise to the occasion of her class. Dr. Goodman teaches Quantitative Analysis in the MBA program as well as other OSCM courses. With the increasing importance of data analysis in the workplace, she enjoys equipping students with the skills they need.”

P&Q: How does your B-school incorporate technology into the curriculum and how has it engaged students and faculty on the use or incorporation of such new, emerging technologies, for example like ChatGPT?

Zwick: “Dr. Rich Yueh, assistant professor of teaching in information systems, was an early adopter – and so were his students. Since ChatGPT’s release in November 2022, Yueh added new class modules and assignments on how to use the tool effectively as well as considering the ethical and bias issues that artificial intelligence poses. He teaches his students to view AI as augmented intelligence tools – the tools help us do things better and more quickly than we could have ever done before.

Dr. Margret Campbell, professor of marketing, department chair and associate dean of faculty, notes that the emergence of AI and large language models will have a significant impact on the field of marketing, especially as it pertains to quickly developing content and conducting data analyses. She adds that these efficiencies will enable marketers to use their ingenuity and human creativity in other ways, just as humans have done with the adaptation of each game-changing technology.

Along similar lines, our faculty have recently partnered with an education technology company that allows participating courses to gain access to real-time case studies and simulations from Fortune 500 companies. We believe this tool is a game-changer for business education, as it allows students to get practice solving current challenges that companies are facing as a part of their coursework. Second, when students submit their work, companies will have the opportunity to review solutions and use the channel to recruit candidates. This becomes a win-win for both the students and the participating companies.”

Meet the UC Riverside MBA Class of 2025 featured candidates:

MBA Student	Hometown	Previous Alma Mater	Last Employer
Normarie Soto	Orlando, Florida	International Academy of Design and Technology	Anchor Wellness Insurance Agency
Fengan (Phannel) Li	Hangzhou, Zhejiang Province, China	University of Hong Kong	Independent consultant
Tu And (Tini) Viet Nguyen	Vungtau City, Vietnam and San Diego, California	San Diego State University	Aron Consulting Services
Wangda Lu	Xi’an, Shaanxi, China	University of Pittsburgh	Morgan Stanley
Luiz Fernando do Nascimento Vieira	Rio de Janeiro, Brazil	Brazilian Naval Academy	Brazilian Navy Budget Management Board
Yingchao Fu	Shanghai, China	Tongji University	NIO Inc.
Kevin J. Thiphavong	San Diego, California	UC Berkeley	DCG Communications
Manideep Bommakanti	Hyderabad, Telangana, India	University College Cork, Ireland	The Bank of New York Mellon
Felipe Gomez	Pomona, California	California State University, Fullerton	United States Marine Corps
Ishita Singhal	Hyderabad, Telangana, India	Symbiosis Centre for Media and Communication	Deloitte India

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Tamra Johnson, Associate Director of Graduate Admissions

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